Let’s talk Shop.

As an entrepreneur, we know you like to plan your day, your way. So we’ve broken down Shop Class into full day, morning and afternoon sessions, letting you pick what works best for you.

From Shopify fundamentals and personalized 1:1’s, to partner workshops and evening events, Shop Class promises to keep you in the know, so your business can continue to grow.


Daytime content is the same for all days.

  1. Morning Workshops
  2. Afternoon Workshops
  3. Evening Events


9:30 am Getting Started with Shopify

A step-by-step workshop of all the info you’ll need to set up your store on Shopify, manage your account and get selling. Please bring a laptop.

10:15 am Selling in Person with Shopify

Learn about the ins and outs of selling in person using Shopify. Learn more about Shopify POS, inventory management, discounts, and best practices of selling in person.

11:15 am Design Fundamentals

A beautiful website is your best marketing tool and is the essential tool to building your brand. Join us to learn the basics of design and Shopify theme customization.

12:00 pm Shipping with Shopify

You’re starting to sell products online, and now you need to get them to your customers! Discover the best ways to ship products, how to overcome common problems, different ways to charge for shipping, and more!


1:00 pm Lunch and Learn

Enjoy a catered lunch while you learn something new to apply to your business.

1:45 pm Build Your Brand

Build an awesome brand that keeps ‘em coming back. We’ll get you started with things like how to build a brand from scratch, and how to grow your business using creative strategies and hacks. Please bring a laptop.

2:30 pm Product Photography

Get hands-on tips and tricks from an expert photographer on how to take cost effective, beautiful photos of your products. Bring your camera(s) or product(s) to get advice on how to best shoot your products.

3:30 pm Organic and Paid Marketing

Marketing can be intimidating when you’re just starting a brand. Learn from marketing experts on what it takes to make sure your brand is putting its best foot forward.


4:30 pm Networking

Day 1

5:00 pm My First Sale

This panel will highlight local Shopify merchants, who bring their hustle on a daily basis to build and brand their own empires. These entrepreneurs will share their first sale, insights, ah-ha moments and experiences, as well as the ups and downs of running their own business.

Day 2

5:00 pm Real Talk With Entrepreneurs

This panel will ask the tough questions, the real talk. We will challenge our country’s top entrepreneurs and decision makers to discuss the pain points of starting a business. Are they the same across the country? Join us to find out.

6:00 pm Doors close

Make a trip to the bar

Guru Bar

Ask a guru anything Shopify related, and work together to tackle your business problems.

Book a Conversation

Experts Bar

Get down to business. Drop in for a one-on-one appointment with local partners and industry leaders.

Drop by anytime between 9:00am and 5:00pm

Venue Details

The Commons Calgary

1206 20 Ave SE, Calgary, AB T2G 1M8