Let’s talk Shop.

As an entrepreneur, we know you like to plan your day, your way. So we’ve broken down Shop Class into full day, morning and afternoon sessions, letting you pick what works best for you.

From Shopify fundamentals and personalized 1:1’s, to partner workshops and evening events, Shop Class promises to keep you in the know, so your business can continue to grow.

Schedule

Daytime content is the same on day 1, 2, and 3.

  1. Morning Workshops
  2. Afternoon Workshops
  3. Evening Events
  1. Guru & Experts Bar
9am
10
11
12pm
1
2
3
4
5
6
7
8

Morning

9:30 am Getting Started with Shopify (In English)

A step-by-step workshop of all the info you’ll need to set up your store on Shopify, manage your account and get selling. Please bring a laptop.

10:15 am Selling in Person with Shopify (In English)

Learn about the ins and outs of selling in person using Shopify. Learn more about Shopify POS, inventory management, discounts, and best practices of selling in person.

11:15 am Design Fundamentals (In English)

A beautiful website is your best marketing tool and is the essential tool to building your brand. Join us to learn the basics of design and Shopify theme customization.

12:00 pm Shipping with Shopify (In English)

You’re starting to sell products online, and now you need to get them to your customers! Discover the best ways to ship products, how to overcome common problems, different ways to charge for shipping, and more!


Afternoon

1:45 pm Build Your Brand (In English)

Build an awesome brand that keeps ‘em coming back. We’ll get you started with things like how to build a brand from scratch, and how to grow your business using creative strategies and hacks. Please bring a laptop.

2:30 pm Product Photography (In English)

Get hands-on tips and tricks from an expert photographer on how to take cost effective, beautiful photos of your products. Bring your camera(s) or product(s) to get advice on how to best shoot your products.

3:30 pm Organic Marketing (In English)

Marketing can be intimidating when you’re just starting a brand. Learn from marketing experts on what it takes to make sure your brand is putting its best foot forward - through social media, SEO, e-mail marketing and more.

4:15 pm Paid Marketing (In English)

You’ve got organic marketing down pat. Now it’s time to explore the world of paid marketing. Learn paid marketing strategies from the experts - including paid social media, SEM, and more.


Evening

5:30 pm Networking

Day 1

6:30 pm My First Sale (In English)

This panel will highlight local Shopify merchants, who bring their hustle on a daily basis to build and brand their own empires. These entrepreneurs will share their first sale, insights, ah-ha moments and experiences, as well as the ups and downs of running their own business.

Day 2

6:30 pm My First Sale (In French)

This panel will highlight local Shopify merchants, who bring their hustle on a daily basis to build and brand their own empires. These entrepreneurs will share their first sale, insights, ah-ha moments and experiences, as well as the ups and downs of running their own business.

Day 3

6:30 pm The Shopify Ecosystem (In English)

Join us for an evening panel discussion. Whether you’re a Shopify Partner, a freelancer wanting to help merchants, or looking to work with a Shopify Partner, this event is for you.

7:30 pm Doors close


Make a trip to the bar

Guru Bar

Ask a guru anything Shopify related, and work together to tackle your business problems.

Appointments in English

Rendez-vous en français

Experts Bar

Get down to business. Drop in for a one-on-one appointment with local partners and industry leaders.

Drop by anytime between 9:00am and 5:00pm

Venue Details

Entrepôts Dominion, 3968 Saint-Ambroise Street, Montreal

Tickets