Frequently Asked Questions

  • What is Shop Class? What does it mean?

    Previously known as Retail Tour, Shop Class is a destination for merchants to enter, experiment, learn, and build together with Shopify. Featuring exciting workshops, hands-on demonstrations, panel discussions, and networking opportunities, Shop Class gives merchants the tools necessary to maximize the Shopify platform for their business.

  • Who benefits from this event?

    This event is beneficial for all current and aspiring entrepreneurs at every stage of their business. Be sure to check out our daytime workshops and evening events to find the content best suited for you.

  • Do I have to be a Shopify merchant to attend this event?

    This event is open to any and all current or aspiring entrepreneurs.

  • How do I RSVP for an event?

    To confirm your spot at a Shop Class event, sign-up for a ticket at each city-specific webpage.

  • Can I sign up at the door?

    Yes! However, there are limited spots available. In order to ensure a spot at the event, it is best to reserve your ticket before.

  • Do I need to book a 1:1 appointment with a Guru?

    Yes! Visit your city specific webpage to sign up for your 1:1 Guru appointment.

  • Do I need to book a time with an Expert?

    No! You can drop by the Expert Bar at any time throughout the day.

  • Will food be provided?

    Light snacks and refreshments will be provided throughout the day. There will also be complimentary lunch offered at our daily Lunch & Learn sessions.

  • Is the content the same each day of Shop Class?

    Yes. The daytime workshop content is the same each day, so please choose whichever date works best with your schedule. The evening events are different each day, however!

  • What is the cost of Shop Class?

    For the daytime educational workshops, we offer morning, afternoon, and full day tickets. Please check each city specific webpage for ticket prices and options. Evening events are free!

  • Where in the world are you headed next?

    We’re busy planning our next Shop Class destination - stay tuned!